Unlike traditional brick-and-mortar stores, the concept store cultivates an experience that cannot be re-created online or in a traditional store. In this places you can you stumble upon a one-of-a-kind artisan cutting board, a handmade tablecloth or a rare fashion book you never though you´d find.
The whole place is put together in a special manner with design and objective. A concept store offers shoppers multiple types of items with one centralized theme, whichever it could be, eco-friendly, street or high-end luxury. Here is the top three concept stores in Paris and what you can find in each of them.
213 Rue Saint Honoré, 75001 Paris
Colette is the most well known on the list and for many reasons. When you think of the outrageous colours and beautiful statement pieces you see walk the streets of fashion week, It attracts crowds daily for its vivacious carefully selected luxury womens clothing to streetwear to magazines and furniture. Visit the water bar downstairs with a selection of nearly 80 different brands of water.
111 Boulevard Beaumarchais 75003 Paris
Merci was created in 2009 by Bernard & Marie-France Cohen and is an extremely eclectic concept store situated in the trendy Haut Marais. Merci brings together clothing, household items, design and two cafes together quite harmoniously. Merci loves to act as a launchpad to up and coming designers helping launch them through the hundreds of customers that walk through Merci daily. The best part about this concept store is that they use part of the proceeds to fund development in schools in South-West Madagascar. Merci is well known for its vintage little red car in the entrance courtyard, attracting more tourists in recent years than the nearby monuments at République.
The Broken Arm
12, Rue Perrée 75003 Paris
Every bobo creative in Paris knows and loves The Broken Arm, this 3 year old concept store sells clothing, accessories, and is highly regarded for its cafe. The Broken Arm is the smallest on our list but stocks items for someone with extremely forward and modern taste – stocking brands such as Vetements, Jacquemus, Lemaire & Loewe to name a few. The store could easily be pretentious with its impressive luxury items on display but something about the space and interior has completely gone against that notion in the best way possible. The cafe is quite popular on weekends situated adjacent the store on a sunny corner in Le Marais.
So if you are in Paris and you feel like finding the unexpected, appreciate some art and design while having a cup of coffee and buying some cool stuff you though you´d never find, keep in mind this incredible concept stores! They won’t let you down.
Article by Tenille King